WALL WRAP DESIGN FOR RESEARCH & DEVELOPMENT CENTER

As part of MagnaFlow’s investment in innovation, I was brought on to design a large-scale wall wrap for the brand’s newly built Research & Development Tech-Center - a massive warehouse transformed into a state-of-the-art facility where all MagnaFlow products are tested, developed, and installed. This space would serve not only as the daily home for engineers and technicians but also as a destination for brand ambassadors, automotive celebrities, and high-profile guests visiting for product installations and media shoots.

The wall design was created to bring the space to life with the unmistakable spirit of MagnaFlow. I took a clean, graphic approach - drawing inspiration from flat design, minimal line work, and structured geometric shapes to give the environment a timeless, modern feel. The bold color palette featured MagnaFlow’s iconic gold and deep black, delivering high contrast and visual energy that captured the brand’s performance-driven identity.

To complement the wrap, I also designed a series of oversized posters printed on canvas to integrate into the overall display. These featured legendary MagnaFlow ambassadors like Chip Foose, Mario Andretti, and Richard Petty, along with vintage racing photography and dynamic visuals that reflected the brand’s deep roots in performance and racing culture.

Beyond enhancing the everyday environment for employees, the installation has become a backdrop for social media, video content, and press coverage - serving as a powerful branding tool and physical expression of the “Gold Blooded” ethos that continues to define MagnaFlow.

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