Brand Guidelines

The Inktel Brand Guidelines were developed as a clear, practical reference for both designers and non-designers, ensuring a cohesive visual identity across all communication channels. While the guide focuses on the essentials - logo usage, color palette, typography, and core visual elements - it introduces a high-tech, polished aesthetic inspired by the brand refresh.

Dark backgrounds, bold contrast, and Inktel’s signature light blue - symbolizing clarity, innovation, and forward-thinking solutions - reflect the company’s commitment to excellence in customer service technology.

These guidelines serve as a reliable foundation for internal teams, supporting consistency, clarity, and a unified brand presence across all creative and marketing efforts.

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